迦纳术略（SIL）执行主席：十四世·托比·阿菲德阁下（Togbe Afede XIV)）

全球科技公司阿里巴巴已与迦纳术略有限公司集团（Strategic Initiatives Limited）成员 “阿克拉世界贸易中心” 签署渠道合作协议。

该协议是阿里巴巴作为领先的 B2B 市场首次进入撒哈拉以南非洲市场，为全球数百万买家和卖家，提供批发平台进行业务交易。

阿里巴巴与迦纳术略（SIL）和阿克拉世界贸易中心合作，在撒哈拉以南非洲建立首个渠道合作伙伴关系，为加纳公司在全球市场获得新机遇提供了独特的途径。

昨天，阿克拉世界贸易中心执行董事 Edem Kofi Yevutsey 先生发布了一份声明，宣布了该协议。

声明称，加纳阿里巴巴将于 2022 年 10 月 12 日在阿克拉世界贸易中心举行为期两天的活动：开幕式和企业展，企业展览作为活动的一部分，将展示加纳企业的出口潜力。

阿里巴巴进入加纳为加纳中小企业、制造商和出口商提供了全球商机。

通过阿里巴巴的询价 (RFQ) 服务，加纳出口商将收到有关买家搜索产品的信息，并能够首先与他们联系。

“阿里巴巴进入加纳的最大赢家或会是在非传统出口 (NTE) 领域运营的中、小企业和大型企业。

这将使加纳国家出口发展战略 (NEDS) 成为可能，该战略旨在将加纳国家出口发展战略从 2020 年的 28 亿美元增长到 2029 年的 253 亿美元。国家一区一工厂 (1D1F) 倡议和 YouStart 计划等其他倡议可以从与阿里巴巴的合作伙伴关系。” 声明补充说。

此外，阿里巴巴还为中小企业和大型企业提供关键支持和培训，以建立成功的电子商务商业模式。

“阿里巴巴开展的培训和能力建设计划帮助全球公司做好准备，以增强产品和服务产品并进入全球市场。

这些项目现已在加纳推出，将增强加纳公司进入新市场的能力，并直接参与阿里巴巴开创性的在线贸易展。” 声明补充说。 

目前，阿里巴巴为来自全球 200 多个国家的 4000 万买家提供服务，每日咨询量超过40万。

“通过密切合作，政府、行业参与者和战略倡议有限公司的团队可以利用阿里巴巴的优势，使加纳能够利用非洲大陆自由贸易协定所带来的新机遇。” 声明指出。

该项目由迦纳术略驻中国代表处带入，其驻中国首席代表曹语纭（Helen Yuyun Cao）已于近日抵达阿克拉，参加此次盛大开幕。

Boost for Exporters, Small and Medium Scale Enterprises… as Alibaba.com Enters Ghanaian Market

Global technology company, Alibaba.com has signed a Channel Partnership agreement with World Trade Centre Accra, a member of the Strategic Initiatives Limited Group.

The agreement is Alibaba.com’s first entry into the sub-Saharan Africa market as a leading B2B marketplace, offering a wholesale platform for millions of buyers and sellers around the world to transact business.

The launch of Alibaba.com’s first channel partnership in sub-Saharan Africa in cooperation with Strategic Initiatives Limited and World Trade Centre Accra presents a unique pathway for Ghanaian companies to access new opportunities in the global market.

A statement issued by Mr. Edem Kofi Yevutsey, Executive Director, World Trade Centre, Accra yesterday announcing the agreement said, Alibaba.com’spresence in Ghana would be launched on the October 12, 2022, at the World Trade Centre Accra as part of a two-day exhibition to showcase Ghana’s export potential.

The entry of Alibaba.com into Ghana offers global business opportunities for Ghanaian Small and Medium Scale Enterprises (SMEs), manufacturers and exporters.

With Alibaba.com’s Request For Quote (RFQ) service, Ghanaian exporters would receive information on buyers searching for products, and be able to contact them first.

“Potentially, the biggest winners of Alibaba.com’s entry into Ghana will be SMEs and large corporate companies operating in the Non-Traditional Export (NTE) space.

It will enable Ghana’s National Export Development Strategy (NEDS), which seeks to grow the country’s NTEs from $2.8 billion in 2020 to $25.3 billion by 2029. Other initiatives such as the One District One Factory (1D1F) Initiative and YouStart Program could gain massively from a partnership with Alibaba.com,” the statement added.

Additionally, Alibaba.com also provides critical support and training for SMEs and large corporate companies to build successful e-commerce business models.

“The training and capacity-building programmes conducted by Alibaba.com have helped prepare companies worldwide to enhance product and service offerings and gain access to global markets.

These programs, now available in Ghana, will build on the capacity of Ghanaian companies to enter new markets and also directly participate in Alibaba.com’s groundbreaking online trade shows,” the statement added. 

Currently, Alibaba.com’sprovides services to 40 million buyers from more than 200 countries globally with more than 400,000 enquiries daily.

“By working closely together, government, industry players and the team at Strategic Initiatives Limited can leverage the benefits of Alibaba.com to position Ghana to take advantage of the new opportunities being availed by the Africa Continental Free Trade Agreement,” the statement noted.

The project was brought by the representative office in China of SIL. The Country Representative in China, Helen Yuyun Cao, has arrived in Accra recently to attend the grand opening.

BY：TIMES REPORTER

来源：加纳时报

编译：草语云言

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